Italiana Vera
Molecola Rebranding
2017/Today
Product Design
2017/Today
Product Design
Italiana Vera
Molecola Rebranding
A journey into the unique packaging style of MoleCola
Since its inception, we have been alongside MoleCola in defining its packaging. Initially, we worked on a project that led to the creation of the sinuous bottle, evocative of tweed and tailoring art. To celebrate its tenth year on the market, we then undertook a significant rebranding operation of the 33cl can. This renewal aimed to give the brand an international appeal, emphasizing its longevity and ongoing commitment to offering a high-quality product with a unique taste.
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Client
Molecola Rebranding
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Year
2017/Today
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Deliverable
Product Design
Packaging Design
Web Design
Art Direction
Communication
Advertising
Graphic Design -
Awards
IDA International Design Awards 2019
Gold Winner Material Design
IDA International Design Awards 2018
Gold Winner Material Design-Manufacturing
Open Art Award 2017
Gold Prize in the Print Advertising
